PMC

Baoyi Biotech, a company specializing in health food production, has specially invited the well-known celebrity LULU to be the spokesperson for their collagen peptide beauty product. To make the commercial more lively and engaging, we designed the script to have LULU play two fun roles: a lively and cute yeast character and a humorous, entertaining Taoist priest. Through this playful role-switching, we aim to ease consumers’ concerns about beauty and skincare. In the video production, we extensively used 3D animation and lively typography animations, paired with an upbeat rhythm to clearly and entertainingly convey the product’s features and benefits. We hope that through this rich and rhythmic visual presentation, viewers can enjoy the video effortlessly while leaving a deep and positive impression of Baoyi Biotech’s products.

DESIGN ITEMS

┃ VIDEO ┃