WordPress is an open-source content management system (CMS) that was originally designed primarily as a blogging platform. However, over time it has evolved into a powerful and versatile website-building tool. Users can create various types of websites with WordPress, including personal blogs, corporate sites, e-commerce platforms, news portals, and more.
One of WordPress’s core strengths is its high level of customizability. Users can install thousands of plugins to easily modify their site’s layout and functionality—such as search engine optimization (SEO), social media integration, and e-commerce features. This flexibility has made WordPress the preferred choice across industries, allowing individuals, businesses, and large organizations to build websites tailored to their specific needs.
In addition to its flexibility, WordPress is also known for being open-source. Developers from around the world continuously contribute new features and improvements to the platform, keeping it at the forefront of technology. This vibrant community support ensures that users receive regular security updates, performance enhancements, and feature expansions—helping maintain the stability and long-term viability of their websites.
A website system with a global market share as high as 43%
As of 2023, the global market share of WordPress compared to other website systems is as follows:
| Website software | Global market share |
| WordPress | 43% |
| Shopify | 4.3% |
| Wix | 2.3% |
| Squarespace | 2% |
| Joomla | 1.7% |
| Drupal | 1.2% |
Source of information
https://w3techs.com/technologies/details/cm-wordpress
The success of WordPress can be attributed to its ease of use and flexibility, allowing professional developers to freely create and customize complex websites and applications. Additionally, the community support behind WordPress is a major factor in its success. Millions of users and developers worldwide form a large community, sharing knowledge, solving problems, and collectively driving the platform’s growth.
Top websites in the world use WordPress
WordPress is not only the top platform for creating websites, but it is also the home to many of the world’s top websites.
| Global Ranking | WordPress Market Share |
| Top 10 Million Websites | 30% |
| Top 1 Million Websites | 35.94% |
| Top 100,000 Websites | 33.72% |
| Top 10,000 Websites | 38.03% |
| Top 100 Websites (This includes several Fortune 500 companies) |
14.7% |
Source of information
https://www.manaferra.com/wordpress-statistics/
https://trends.builtwith.com/cms/WordPress
Many of the world’s top websites and well-known brands choose WordPress to run their online businesses and showcase their content. For example, major media websites like The New York Times, CNN, Forbes, and TechCrunch all use WordPress to publish news and articles. These websites choose WordPress primarily because of its excellent scalability and powerful features, which can handle the high traffic demands and diverse content management needs of large news sites.
In addition to media sites, many companies and organizations also use WordPress to build their official websites. For instance, pharmaceutical giant Bristol-Myers Squibb, e-commerce platform Shopify’s blog, and music streaming service Spotify’s news blog all use WordPress to present their brands and provide information.
The reason these top-tier global websites choose WordPress is that it provides a stable, secure, and flexible platform that supports their diverse needs and can be expanded and adjusted as their businesses grow. WordPress’s openness and strong community support make it the preferred solution across various industries.